moments analytics

How to

Add products and promo items

Add what promoters sell and give away, set promo prices, and choose the code and feedback rules.

This is the second half of the activation form. You fill it in when you create an activation, or later with Edit on the activation's page.

Sales products

What promoters sell. For each product:

  1. Click Add Product.
  2. Type the Product Name, the Quantity you're bringing, and the Unit Price.
  3. Optional: type a Promo Price. Promoters then sell at it automatically. It must be lower than the unit price.
Sales products: quantity, price and an optional promo price
Sales products: quantity, price and an optional promo price

Promoters can't change prices. The quantity is the stock they sell from. When it runs out, the product shows as sold out.

Promo items

What's given away free. For each item:

  1. Click Add Prize Item.
  2. Type the Item Name and Quantity.
  3. Choose its Type:

    • Product sample: a free product to try;
    • Brand merchandise: a cap, T-shirt or other branded item;
    • Game prize: a prize shoppers can win in a game.
  4. Optional, for a game prize: set a Daily limit, the most that can be won each day.
Promo items: product samples, brand merchandise and game prizes
Promo items: product samples, brand merchandise and game prizes

A game needs at least one game prize. See Add a game.

Promo item and prize collection (optional)

The rules for the codes shoppers get. The standard rules suit most activations:

SettingStandard
Code works for24 hours after it's sent
Wrong codes allowed5 tries, then the code locks until the promoter resends it
Code resends allowed3. Each resend is another SMS
Game prize claim window24 hours after the win
Time to answer Trivia10 minutes
Promo item and prize collection rules
Promo item and prize collection rules

A one-day event may want shorter times; a month-long sampling campaign, longer ones. Changes apply to codes sent from then on.

Feedback questions (optional)

Promoters ask two questions with every sale and promo item, and the shopper answers with 1 to 5 stars:

  • Overall rating: "How was your experience today?";
  • Product rating (optional for the shopper): "How did you like the product?".

You can change the wording of each question, and what each star means. Promoters read them out, so everyone rates the same way.

Feedback questions: the wording of the two ratings
Feedback questions: the wording of the two ratings

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